How e-Magazine Will Kill Conventional Magazine
Today almost all kind of things could be digitalized and substituted via electronic way. Music, film, book, and magazine. Apart from pirates problem, actually this digitalisation gives benefit to many sides. From producers side, it means economizing from product cost and distribution cost. From advertisers side, they will reach market segments that are unreachable before. From consumers side, of course they will find products are more thrifty to buy. In this case, we even can get some with free.
Many of magazine’s official site provides a free sample of their magazine. You can download it right on their site. But if you’re not satisfied with the free sample edition, why not just subscribing? With the consideration mentioned before, they’ll give very cheap subscribtion price. You can imagine, how you subscribe to PC Magazine (english edition) with hundreds of page directly from it’s publisher without ever late to get it, in only less than $1 per magazine!
Electronic-Magazine vs Conventional Magazine. The first question is: “why should we subscribe to e-Mag? The print publication version will be more enjoyable. We can read it anywhere we want, even in the toilet…”.
The first reason as mentioned before is the price problem. It is not possible for the publisher to give a cheap price for print version. Not to mention about shipping cost to your home. Or to your country, if you live outside from the publisher’s country.
The second is about shipping problem. With electronic version, you can get your magazine directly as it published. Well, of course with additional few minutes to download. Compared with the print version, it is possible where your magazine won’t arrived in a week. Plus damage risk or lost risk.
The third is about practically. It is more easy to store hundreds of digital magazines in a harddisk, or burn it to CD or DVD, than store hundreds of print version magazines in your bookcase. You have to take care of it all from dust problem, aren’t you?
And about ease of search. On electronic version, thing you should do is type a keyword, press enter, and let the computer find it. But on print version, prepare your vacation’s time and anti-dust mask.
On the print version, of course you can lend your mag to your thriftier friends. On electronic version, you can give them a copy of your mag, automatically, so your friends won’t need to disturb you again. Other solution for this problem is you can go in together to subscribe.
Last thing, you can carry small notebook, PDA, or PC tablet with your e-Mag inside, everywhere you want, even in the toilet…
So, which one you like better?
Popularity: 16% [?]
Popularity: 16% [?]
